This is a rather cool colletion of ads for Lego. They’ve been produced for Lego Russia but their local advertising agency Leo Burnett.
Geek Native has written about Leo Burnett before. You see; there’s a Pokemon clip in which Leo Burnett is exposed as the devil. When James is played backwards the claim is made. Why? Because Leo Burnett “invented” using cartoons to advertise to kids.
Seems like Leo Burnett is a certain flavour of choice for Lego to use as an ad agency in Russia. I don’t know if these ads work on children or not – but they work on me.