It’s interesting but perhaps not surprising to see that Kinect features in the new Xbox 360 ads running in the UK this week.
The new ad showcases the appearance of the new device while mentioning the hard disk size, its wi-fi and the claim that it’s “Ready for Kinect”. My old Xbox 360 is ready for Kinect too. This advert simply underlines Microsoft’s marketing plans; focus on Kinect and stay on target (red leader).
What do you make of the advert?