The rather dramatic “Birth of a Spartan” trailer for Halo: Reach is doing the rounds at the blogs.
There are two reasons for this; firstly, this is a good trailer and secondly, the ad agencies involved and Microsoft are sponsoring some coverage.
This is not a sponsored video placement. Instead, this video comes from the ad agency world. The trailer was put together by AgencyTwoFifteen.
It reminds me very much of the ODST trailer in so far as it shows the cinematic world of Halo but doesn’t give us game clips. I guess it could be more than just teasing us; it’s about adding to the game’s mythos and cred.