Asmodee UK have announced they’ve a new studio. Gamegenic will make gaming accessories.
I’ve a Things from the Flood dice tray. It came with my Kickstarter pledge, and it’s the sort of add-on I often see. In the case of Free League Publishing and Things from the Flood, the dice tray was made by All Rolled Up. Gamegenic is Asmodee powerhouse moving into this space and will be making storage boxes, sleeves, playmats, albums and dice sets.
Adrian Alonso will head the new studio up. Previously, Alonso was the creative director for Ultimate Guard. He promises much; including whole new inventions.
Gamegenic will offer accessories both familiar and never-before-seen, which will always stand out thanks to their unique ideas and extraordinary features,”
We develop premium accessories in every price segment and thus appeal to both newer players and long-term collectors. We are very proud to be part of the Asmodee Group and to work directly with a wide portfolio of excellent games and wonderful licenses.”
Gamegenic has a significant customer already – the rest of the vast Asmodee Group, which includes Blackfire and Fantasy Flight Games.