These are real. They’re robotic cat ears from a Japanese company called Neurowear. If you’ve spotted the “neuro” in the title then you’re right. These ears actually respond to brainwaves and move in response to your thought patterns.
Okay, these ears might not be for everyone – or might not be for most people – but isn’t technology getting impressive? Thought controlled computer accessories and clothes beyond fashion can’t be that far away.
If you don’t trust videos where the designers would have had many re-takes to get the ears to act as intended then this second video may interest you. It shows real people getting to play with the ears.