By Night Studios, the official publisher for the World of Darkness: Mind’s Eye Theatre live-action roleplaying (LARP) system, has launched a significant sale. Fans can now take advantage of a ‘Buy 2, Get 1 Free’ offer on all clan and sect pins and pendants, alongside a 20% discount on their range of t-shirts, hoodies, and jackets.

The sale offers a good opportunity for players to #RepYourClan at their next LARP event or simply to expand their personal collection of vampiric memorabilia. The pin and pendant collection is extensive, featuring iconic clan symbols such as the cracked mirror of the Malkavians and the hermetic sigil of the Tremere. The range also includes a popular selection of pronoun pins, like she/her and he/him, allowing players to clearly express their identity.
This isn’t the first time the Mind’s Eye Theatre publisher has offered creative merchandise. Geek Native has previously highlighted their inventive products, such as the bloody heart bath bomb released for Valentine’s Day, which offered a uniquely vampiric twist on the occasion.
The announcement comes at a time of significant change for the World of Darkness brand. Earlier this year, parent company Paradox Interactive announced it was bringing the development of the tabletop roleplaying games back in-house, effectively reforming White Wolf as an internal studio. While this caused some uncertainty, By Night Studios, which has stewarded the Mind’s Eye Theatre brand since its inception in 1993, appears to be unaffected by the strategic shift and continues to support the global LARP community.
By Night Studios is comprised of a dedicated team of World of Darkness enthusiasts and gaming industry professionals. Their stated mission is to ignite a new golden age for the immersive and interactive Mind’s Eye Theatre experience, promising to deliver high-quality and innovative products for both veteran players and newcomers to the eternal struggle.